April 16, 2013
BREAKING NEWS -The Presidents Have WON the Battle of the Bulge
Back in June 2012, we had shared on the EatSmart blog, the story of Bill, President of EatSmart Products and Gary, President of ToiletTree Products and their 10 lb weight loss challenge. The contest required that both Bill and Gary would lose 10 lbs in 2 months and both met the challenge. They decided to extend the contest for another year to see if they could keep the weight off. Good News--one year later, they are both WINNERS and have maintained their weight loss. A January 2012 article in USA TODAY , Keeping Weight Off Is As Much a Challenge As Losing It, speaks to this very topic. The article explains that people, like Gary and Bill, who are able to maintain their weight loss accomplish this in various ways. The majority follow a low-calorie, low-fat diet of about 1,800 calories a day, keep a food journal and walk about an hour a day or burn the same calories doing other physical activities. These findings were compiled from a group of 10,000 successful dieters in the National Weight Control Registry, who have lost 30 pounds or more and maintained that loss for a year or more. A key point that resonated with me was that these dieters, who were successful in maintaining their weight loss, did so by making these healthy eating and exercise habits part of their daily routine and not a chore. Food for thought as we all work towards healthier lifestyles. Another important update, the brand new EatSmart Precision Tracker Bathroom Scale, that Bill and Gary introduced as part of their weight loss/maintenance challenge, was successfully launched in Fall 2012 to great reviews! About the Author: Maria Geronimo is the Public Relations Director at EatSmart Products.